About Planellio

Built from real experience in the event industry

Planellio exists because event businesses need more than a diary, a payment link and a spreadsheet. It is designed around the everyday work of selling, planning and delivering events.

Built from real-world event operations, not generic software assumptions

Planellio built for event businesses

Designed for event operators, not generic admin

Bookings are only one part of the job. Planellio supports the full journey across clients, contracts, payments, staff, automations and reporting.

Built around the work

The system follows the way event businesses actually sell, plan and deliver.

Designed to scale

Start simple, then add staff operations, venue workflows and reporting as you grow.

Focused on clarity

Teams and clients see the information they need without digging through inboxes.

Founder story

Want the full story behind why Planellio was created?

If you want to understand how Cramer Events, BoothBook growth challenges, NHS workforce systems, Mandatrax, security deposits, rostering and automation all shaped the platform, the founder story page takes you through the full journey.

What the story explains

  • Why the platform came from real event operations
  • Why a traditional booking CRM stopped being enough
  • How NHS rostering and automation experience influenced the product
  • Why Planellio focuses on operations as much as sales

Built on real operational experience

Planellio is shaped by hands-on experience across both event operations and complex system environments.

Event industry experience

Built from running real events, managing bookings, clients, payments and staff in live environments.

Healthcare systems background

Developed with experience in large-scale workforce systems, reporting and rostering across complex organisations.

Designed for complexity

Planellio is built to handle real-world complexity, not simplified demo workflows that break under pressure.

Designed differently to typical booking systems

Many systems are built as shared platforms with limitations that appear as businesses grow.

Clear structure

Workflows are designed to follow real booking and operational processes rather than forcing generic structures.

Consistent performance

System behaviour remains predictable as data grows, avoiding common scaling issues found in shared environments.

Built for long-term use

Planellio is designed as a system businesses can rely on as they grow, not something they outgrow.

Built as a developing platform, not a fixed product

Planellio is continuously evolving based on real-world usage, feedback and operational requirements. The system is actively developed to improve workflows, expand capabilities and support growing event businesses.

This approach allows Planellio to adapt as requirements change, rather than remaining static or limited by early design decisions.

Planellio evolving platform

Partner Portal and trade bookings

A controlled booking channel for venue partners

Planellio combines venue and partner trade rates with a live Partner Portal. Authorised users can check availability, create venue-managed bookings and work with the calendars, documents, contracts, payments and reports their effective permissions allow.

Partner-specific rates

Create trade pricing and approved booking choices for the venues and event partners your business works with.

Availability and booking

Partners can switch linked venues, check general and specialist availability and create trade-rate bookings.

Permission-controlled access

Control client, financial, note, document, report and export access separately for each partner and venue.

Project Management

Plan from enquiry to quote, booking and the complete project lifecycle

A corporate activation or other enquiry-led project can be planned, quoted to the client and converted into a booking while retaining the continuing project. An existing booking can also be converted into a project.

Stages, tasks and checklists, documents, project financials, payment milestones, suppliers, costs, deliverables and client approvals remain connected through event delivery and any work that continues afterwards.

Planellio project management workflow

How event platforms compare

Feature-by-feature comparison of common approaches used by event businesses.

FeatureBasic booking toolsGeneric CRMsPlanellio
Booking and sales
Event CRM and enquiry pipelineLimitedGeneral sales pipelineEvent-focused CRM
Public booking journeyBasic formsUsually separateEnquiry, selection, extras and confirmation
Packages, add-ons and service optionsLimitedManual setupBuilt around event services
Quotes, invoices and payment trackingSometimesOften separate toolsConnected to each booking
Additional-day pricingLimitedManual workaroundSupported on higher plans
Client experience
Client portalBasic client pagesUsually not event-specificPlanning, payments, contracts and documents
Contracts and e-signaturesSometimesOften third-partyIncluded in the booking workflow
Client forms and event detailsLimitedGeneric formsDesigned for event planning details
Shared files and documentsLimitedSeparate storageConnected to the client and event
Operations and staff
Staff portalSometimesUsually separateAvailable on Professional and Business
Job assignmentsBasic notesTask workaroundBuilt for event delivery teams
One-click venue directionsRareManual linksAvailable from staff job details
Timesheets and staff invoicesUsually separateUsually separateSubmission, approval, costs, evidence and payment status
Partner relationships
Venue and partner trade ratesManual notesCustom fieldsDedicated module support
Venue Partner Portal and trade booking creationUsually not availableOften a manual handoverLive with per-user, per-venue permissions
Project management
Event tasks and workflowsBasic notesGeneric tasksEvent delivery workflows
Team coordinationManual processGeneric task listsConnected to bookings and staff
Operational handoversEmail or spreadsheetManual workaroundStructured delivery process
Automation, reporting and scale
AutomationsBasic remindersGeneric automationBuilt around booking and operational steps
Reporting dashboardBasic booking totalsGeneral reportsBookings, sales, finance and workload visibility
Finance visibilityPayment status onlySeparate accounting viewConnected booking and finance overview
Custom domain supportSometimesDepends on setupAvailable across all plans with CNAME
Platform structure
System structureShared platformShared platformIsolated per business
Development approachFixed product roadmapGeneric product roadmapContinuously developed around event operations

Platform summaries

Basic booking tools

Useful for taking enquiries and simple bookings, but often become harder to manage when payments, paperwork, staff and reporting need to work together.

Generic CRMs

Strong for general sales activity, but event teams usually need extra tools or workarounds for packages, contracts, client portals and delivery workflows.

Planellio

Designed as event business software from the start, connecting bookings, clients, payments, contracts, staff operations, venue management, project workflows, automations and reporting in one system.

Your workflow matters

Help shape Planellio around real event businesses

Tell us about your event business and we’ll show you how Planellio could fit

Independent comparison

Don't just take our word for it

Use ChatGPT to independently compare Planellio with the event-business platforms you're considering. We've prepared a broad prompt that asks for a current, balanced review.

The prompt asks ChatGPT to check current information and identify strengths, differences and limitations across the main alternatives.

Ask ChatGPT to compare usOpens ChatGPT with a link to the complete current brief. View the brief.